About
About
A Modern Approach to Classic Porsche Expertise
CheedR was founded with a single focus — to offer serious collectors a modern, intelligent, and highly personal approach to the world of classic and historic Porsches.
At its heart is Akash Cheeda, a lifelong enthusiast whose passion for the marque began at 17 and has since evolved into a respected career across the classic car industry. From early roles in aftersales to leading a specialist recruitment agency serving heritage automotive businesses, Akash brings a rare combination of technical understanding, market awareness, and an innate feel for what makes a Porsche truly special.
CheedR exists for collectors who value authenticity over affectation — for those who seek discretion, depth, and a consultancy built on substance rather than salesmanship.
About
Passion for Preservation.
A Platform for Progress.
Our mission goes beyond individual transactions. CheedR is a platform to champion the legacy of Porsche’s most iconic creations, while encouraging a new generation to engage with the culture, history, and responsibility of collecting.
We believe the future of this industry lies in blending heritage with fresh perspective — in applying modern rigour, storytelling, and sensitivity to the preservation of these machines.
Whether we’re sourcing a factory-built race car, overseeing a museum-grade restoration, or researching period documentation buried deep in the archives, our approach is always precise, personal, and purpose-led.
About
Why Choose CheedR?
Deep Marque Knowledge
Years immersed in the world of classic Porsche, from street to track
Discreet Global Network
Trusted relationships with collectors, dealers, historians, and workshops
Tailored Consultancy
No off-the-shelf services — every engagement is bespoke and confidential
Integrity at Every Stage
Honest advice, long-term thinking, and a client-first philosophy
Next-Generation Vision
Modern thinking applied to classic car stewardship
Why Us
Trusted by Collectors Worldwide
“I created CheedR to bring something different to the classic Porsche world — not just technical knowledge or access, but a mindset. One that respects the past, understands the present, and takes seriously the responsibility of preserving this heritage for the future.”
Contact
Begin Your Journey
Whether you’re seeking a particular car, beginning a restoration, or quietly growing your collection, we offer discreet consultancy tailored entirely to you.